0086-18968996888

Company Profile

Home » Bettaplay » Company Profile

About Us

Welcome to Wenzhou Betta Amusement Toys Co., Ltd.

Bettaplay: Your Global Partner in Playground Innovation
Since 2017, Bettaplay has empowered over 800 independent-branded commercial indoor playgrounds and outdoor parks across 126 countries. As a TUV-certified industry leader, we asked ourselves: What truly sets us apart beyond scale and certifications?
The answer came from our clients’ success patterns: proven operators scale faster. To deeply understand their challenges, we became operators ourselves. In 2018, we launched our first Pokiddo-branded park in Wenzhou—a living lab to refine turnkey solutions. Today, 56 Pokiddo parks worldwide fuel our dual expertise:
 
For Established Operators
Full-cycle support from concept design and manufacturing to installation and maintenance.
​​​​​ For New Entrants who have no playground buisness experience at all. We offer you commerical indoor playground startup turn-key Solution:
From Market Research & Location Analysis & Site Positioning & Design & Business Plan , Playground Manufacture , Delivery and Installation and Maintenance; And Brand licensing & interior construction guidance & AI-driven management systems to Marketing blueprints & Staff Operation Training Modules.
By walking in our clients’ shoes, we transform “supplier” into success partner. Together we make wonders . Let’s build play indoor commercial playground spaces that thrive.
 

Our indoor and outdoor playground factory covers over 36,000 square meters and has 18 specialized production areas, including:

Soft play and sewing workshop
Stainless steel fabrication
Wooden playground equipment workshop
Metal workshop
Kindergarten and childrens furniture
PE board production
Rope netting
Rotational molding
Blow molding
Bettaplay Safety VR Showroom: Compliance Made Clear
Explore our 300㎡ VR Safety Showroom to see how Bettaplay guarantees global playground compliance:
Dual Certifications: EN71 (EU) & ASTM (US) standards visualized in 3D.
Critical Insights: Engineers/installers inspect safety engineering, material specs, and hazard prevention.
Precision Planning: Online and to door layouts test service available and validate installations.
Safety First, Innovation Always. For online or to door layout test service please contact us freely . 
 

Our Team 

CEO-Yongbao-Wang
 
Founder/CEO

Mr. Bao

Responsible for the overall operation and development of Pokidoo/Bettaplay
 CEO & Founder of Pokiddo Brand                                       Observer, China Ropeway and Small Amusement Facilities Standardization Committee
Member, CAAPA Sports Non-Powered Professional Committee
Founding President of Lingyue Club 
Entrepreneurship Mentor of  Wenzhou University
Six-Star Marathon Runner & Triathlon Enthusiast
Practice the mission of "making children more energetic
General-Manager-Katie-Zhang
 
General Manager of Bettaplay

Katie Zhang

Responsible for Bettaplay development and global sales
 
General Manager, Bettaplay | Co-founder, Pokiddo Brand
Global Play Leader, Chowchow Play Overseas & Consulting
Enterprise Mentor, Alibaba Group & Wenzhou Institute of Technology
Mother of Two | Half-Marathon Runner
Driving innovation with a parent’s insight and an athlete’s resilience.
 
Kids need Play . Help Kids Beat Alpha Go
Engineering-Director-Yongbin-Lin
 
Engineering Department

Orlando Lin

Provide feasible design modules and precise engineering technical support
8 years of experience as an engineering director in the amusement industry;
Led and planned more than 150 amusement venues, with a total planned area of ​​more than 800,000 square meters;
The planning scheme is both creative and feasible, leading to the improvement of the company's design level
 
 
"Strive for the beautiful presentation of the venue" is our mission.
Mr.-He---Chief-Designer-for-Pokiddo-Branding-and-Design
 
Brand Division

Mr. He

Responsible for Pokiddo/Bettaplay brand design and overall venue visuals
Mr. He - Chief Designer for Pokiddo Branding and Design
Mr. He is an innovative design expert with over a decade of experience in creating immersive environments for commercial indoor playgrounds. A graduate of the China Academy of Art, he has successfully led the visual and operational design of 50 Pokiddo franchise stores worldwide, ensuring each location is both aesthetically appealing and functionally efficient. His design philosophy hinges on the “6 Commandments of Great Sports Park Design,” emphasizing beauty, practicality, fun, manufacturability, budget-consciousness, and safety. Mr. He’s mission is to transform indoor playgrounds into engaging, income-generating spaces that delight children and families alike.
Practice the mission of "making children more energetic"!
Bettaplay-Overseas-Department
 
Bettaplay Overseas Department

Silvia Lin

Empowering global partners with ROI-driven playground solutions, from strategic design to profitable operations.
Silvia Lin brings 8 years of expertise in the commercial indoor playground industry, dedicated to assisting customers in establishing successful playgrounds. With a keen eye for venue analysis and investment returns, she combines operational insights with strategic design to optimize venue positioning.

Silvia serves dealers across various countries, including the United States, Jordan, the United Kingdom, Japan, Indonesia, and New Zealand, playing a pivotal role in the development of global indoor parks. Her professional knowledge and proactive approach ensure a seamless process that drives rapid profitability from start to finish!
Practice the mission of "making children more energetic"!
Bettaplay-Overseas-Department--(2)
 
Bettaplay Overseas Department

Allison Pan

Crafting ROI-focused playgrounds globally, from site analysis to operational success — safely and innovatively.
Allison Pan is a seasoned consultant with 7 years of experience in the commercial indoor playground industry, specializing in playground products and solutions. She collaborates with nearly 50 professional indoor customers across countries, including the United States, Spain, Kenya, the Philippines, the United Kingdom, and Ghana.

Her comprehensive services encompass site selection evaluation, business planning, project selection, and on-site construction oversight. Allison is dedicated to designing fun and safe play spaces that significantly enhance the return on investment for commercial indoor playgrounds.
 
Practice the mission of "making children more energetic"!

Our Team

Professional Services for Entertainment Venue Design and Operation
Our team of 200+ specialists across 9 in-house departments --a squad that thrives on relentless energy and shared purpose collaborates like a well-oiled machine. We provide comprehensive services,from concept design , precision engineering , customized production , to delivery , installation and operation support and marketing for your commerical indoor playground projects.Our designers and engineers possesses extensive experience in commercial indoor playgrounds, family entertainment centers, sports parks, and trampoline park design. Our operational expertise with hand-on experience for more than 40 Pokiddo Parks  in managing commercial indoor playgrounds and sports parks allows us to offer valuable training and consulting services to help  you run successful indoor commercial playground and trampoline park businesses. Whether you’re launching a 100㎡ play corner or a 20,000㎡ mega-park, we’re here to turn your vision into a profit-spinning reality—one joyful jump at a time.
Join Us at IAAPA 2023-2024: Austria, USA, Singapore, Netherlands, Thailand
We’re excited to participate in the IAAPA Expos in 2023 and 2024, including events in Austria, the USA, Singapore, the Netherlands, and Thailand. As the largest global exhibition for the attractions industry, IAAPA provides a platform to showcase our latest innovations, discuss industry trends, and connect with clients and partners worldwide. We look forward to seeing you there!
 
24th IAAPA Exhibition in the Netherlands
24th IAAPA Exhibition in the Netherlands
24th IAAPA Exhibition in the Netherlands
24th IAAPA Exhibition in the Netherlands
24th IAAPA Exhibition in the United States
24th IAAPA Exhibition in the United States
24th Thailand IAAPA Exhibition
24th Thailand IAAPA Exhibition
23rd IAAPA Austria Exhibition
23rd IAAPA Exhibition in the United States
23rd IAAPA Austria Exhibition
23rd IAAPA Austria Exhibition
23rd IAAPA Exhibition in the United States
23rd IAAPA Singapore Exhibition

More Than Just a Manufacturer

More Than Just a Manufacturer-Since launching our 1st Pokiddo Kids Play Park in Wenzhou (2018), we’ve become a rare playground industry leader offering both equipment production and Pokiddo Brand Partnership solutions under one roof. By February 2025, we’ve established 44 Brand Partnership Parks in China and 9 globally, including: Americas: Atlanta & NYC (U.S.), Toronto (Canada) Asia & Middle East : Mumbai & New Delhi (India), Kuwait, Tabuk (Saudi Arabia), Taunggyi(Myanmar) Africa: Setif (Algeria).Expanding footprints, empowering success. 
 
Project​​​​​​​s
1.jpg
Kids Playground

Pokiddo Delivers Award-Winning Compact Play Space in Indonesia with Remote Guidance Success

After a two-year thorough evaluation process, the Indonesian client ultimately chose Pokiddo as their partner, impressed by our innovative design capabilities and proven global success with 14 operating venues. Our comprehensive self-installation solution enabled them to open their 120sqm pastel-themed playground in under 2.5 months, quickly becoming a popular destination for local families. This project demonstrates how Pokiddo's end-to-end support empowers entrepreneurs worldwide to successfully launch their indoor play business with minimal overhead and maximum impact.

16/09/2025
Kids Playground
a.jpg
Kids Playground

Cultivating Fun: Pokiddo Designs a Multi-Generational Agricultural Adventure in Gurugram

Pokiddo successfully designed and delivered a vibrant, multi-generational farm-themed custom indoor playground in Gurugram, India, which caters to children of all ages with immersive zones and brand-integrated design, resulting in a highly profitable and celebrated family entertainment destination.

09/09/2025
Kids Playground
西班牙1_2400_1350.png
Family Entertainment Centers

Pokiddo Real Design Case Study:Spain Family Sports & Entertainment Center

This case study showcases Pokiddo, a family sports and entertainment center in Spain designed by Bettaplay. The project features innovative spatial planning, vibrant colors, and multi-functional facilities to create an immersive environment that blends sports, play, and family interaction. Balancing safety and fun, it delivers a unique experience for children and families, highlighting cutting-edge themed entertainment design.

05/08/2025
Family Entertainment Centers
孟加拉300平米-2_729_410.jpg
Family Entertainment Centers

Pokiddo Real Design Case Study:Creating an Exciting Kids Amusement Park in Bangladesh

Pokiddo designed a vibrant 365 sqm kids indoor playground for a client in Bangladesh, featuring a ball pit, interactive projection games, slides, climbing walls, trampolines, role-play zones, and a soft play area. This kids amusement park combines safety, fun, and developmental activities, utilizing high-quality, child-friendly materials. The layout optimizes space for smooth flow and engaging experiences, with technology-enhanced play elements. Leveraging expertise from projects like Bettaplay and Pokiddo Sports, Pokiddo delivered a customized, innovative play space that promotes active learning and social interaction.

12/08/2025
Family Entertainment Centers
2_640_640_512_288.jpg
Family Entertainment Centers

Pokiddo Real Design Case Study:A 2000m² Indoor Family Entertainment Center in Weifang, China

POKIDDO successfully designed and implemented a comprehensive 2,000 square meter indoor family entertainment center (FEC) in Weifang, China, to meet the city's growing demand for high-quality children's entertainment. The facility creatively divides into four specialized zones: a Toddler & Soft Play area for young children, a Dynamic Trampoline zone for active play, a High-Altitude Challenge course for thrill-seekers, and an Interactive Arcade & VR zone featuring modern simulators and games. The design maximizes space through vertical elements and integrates local cultural features, creating a safe, engaging, and profitable destination appealing to children aged 1-15 and their families. This case highlights POKIDDO’s turnkey expertise in developing market-responsive play spaces that combine physical activity and interactive technology.

13/09/2025
Family Entertainment Centers
2_640_640_636_358.jpg
Family Entertainment Centers

Pokiddo Real Design Case Study: A 4600m² Premium Indoor Playground in Calgary, Canada

POKIDDO has developed a large-scale 4,600㎡ indoor family entertainment center in Calgary, Canada, specifically designed for the North American climate and market demands. The project features four thematic zones: an adventure play area with LED slides, a million-ball pool, and dry ski slides; a soft play block castle for young children; a classic bumper car arena; and an innovative aerial challenge course integrated with an arcade gaming zone. Compliant with Canadian safety standards, the design emphasizes vertical utilization and multi-functional experiences, catering to children of all age groups and offering a mature and reliable international model for large-scale FEC investment.

15/09/2025
Family Entertainment Centers
5_1200_675.png
Family Entertainment Centers

Pokiddo Real Design Case Study: Pokiddo's 1300 Sq.m Integrated Play & Adventure Zone in India

This design case study showcases Pokiddo's innovative 1300 sq.m indoor playground project in India, expertly integrating trampoline zones, climbing areas, adventure courses, and interactive gaming within a compact layout. Key features include an overhead rope course, 360° bicycle, ninja warrior elements, and hybrid activity zones that maximize space and engagement. Designed for families and thrill-seekers aged 4–16, the facility demonstrates smart vertical integration, international safety compliance, and strong commercial potential—proving how strategic design can deliver big adventures in limited spaces.

19/09/2025
Family Entertainment Centers
1_1506_847.png
Family Entertainment Centers

Pokiddo Real Design Case Study: A Dynamic 1800 Sq.m Family Entertainment Center in Mexico by Pokiddo

This case study showcases Pokiddo’s design of a 1,800 sq.m indoor family entertainment center in Mexico. The space is strategically divided into four engaging zones: a Play Castle for toddlers, a high-energy Trampoline Park, an adventurous Challenge Zone, and a tech-driven Interactive Games Arena. Key attractions include the 360° Bicycle, Devil Slides, and a diverse arcade, all designed to cater to a wide age range. Emphasizing safety, international standards, and revenue diversity, this project highlights Pokiddo’s expertise in creating fun, safe, and commercially successful entertainment destinations.

19/09/2025
Family Entertainment Centers
2(1)_1599_899.png
Family Entertainment Centers

Pokiddo Real Design Case Study: A 1900 Sq.m Innovative Indoor Playground Design in India

This case study details Pokiddo's design of a comprehensive 1,900 sq.m indoor playground in India. The facility is expertly zoned into three main areas: a Play Castle for young children, a dynamic Trampoline Park, and an adventurous Challenge Zone for older kids. The design emphasizes a modern adventure theme, balancing high-energy attractions with creative play to cater to children aged 2-12. Highlights include innovative, revenue-driving features like a 360° Bicycle and a Rubik's Cube Climbing Wall, all built to the highest international safety standards. This project showcases Pokiddo's expertise in creating engaging, safe, and commercially successful family entertainment spaces.

19/09/2025
Family Entertainment Centers
1_793_446.jpg
Daycare & Kindergartens

Real design of a kindergarten project in Africa covering over 6000sqm

This article introduces the African Kindergarten Project in Kenya, designed by Bettaplay. It covers an outdoor area of 6,000 square meters and an indoor area of over 3,000 square meters, aiming to become the largest noble-class kindergarten in the local area and even Africa.​
Adhering to the "elite education" concept, it offers diverse courses, adopts a small-class system, and equips classrooms with electronic screens. It also details outdoor functional zones and indoor characteristic spaces, demonstrating its high-end positioning and educational value.

16/09/2025
Daycare & Kindergartens
01_1184_666.png
Family Entertainment Centers

Pokiddo Real Design Case Study: A 2380m² Multi-Activity Indoor Playground in Jiaozuo, China

POKIDDO has designed a 2380m² multi-activity indoor playground in Jiaozuo, China, featuring five dedicated zones including an adventure play structure, trampoline park, Laser CS GO arena, high-altitude challenge course, and an interactive arcade. The facility also includes party rooms and a parent休息区 with light food and beverage service, providing diverse revenue streams. Designed to meet local demand for modern family entertainment, the project combines physical and digital play experiences in a safe, engaging environment suitable for a wide range of ages.

15/09/2025
Family Entertainment Centers
indoor trampoline.png
Kids Playground

Design Case of 750sqm Professional Custom Themed Indoor Soft Playground Equipment with Trampoline Project

In Italy, with families' increasing emphasis on teenagers' physical development and fun entertainment, as well as the growing demand of young people for dynamic social sports, indoor trampoline parks that combine athleticism and entertainment have become a market hotspot. Designed by POKIDDO, this project, based on a 750 - square - meter site and a 6 - meter clear height, creates an indoor trampoline park that integrates sports challenges, fun interactions

13/09/2025
Kids Playground
indoor trampoline.png
Trampoline Parks

Design Case:POKIDDO 1100sqm India Custom Design Full Set Trampoline Park Center

In India, as families increasingly prioritize children's physical development and entertainment, and young people seek active sports, indoor trampoline parks have emerged as a popular entertainment choice. Designed by POKIDDO, this project utilizes a 1,100 - square - meter site with a 7 - meter clear height to create a comprehensive indoor trampoline park that integrates sports, entertainment, and challenges for individuals aged 5 and above. By combining local cultural characteristics, consumption habits, and market demands, along with diverse trampoline facilities, unique zones, and innovative operation models, it not only offers Indian families and young people a distinctive entertainment experience but also ensures a considerable return on investment (ROI) for investors.

13/09/2025
Trampoline Parks
indoor trampoline.png
Family Entertainment Centers

Design Case of A Family Entertainment Center for Ages 5+ in Luoyang, China (POKIDDO)

Based on the physical conditions and entertainment preferences of different age groups above 5, the difficulty and gameplay of facilities are designed in layers to ensure that children, teenagers, and adults can find suitable amusement projects. At the same time, a large number of parent-child collaboration projects are set up to encourage family members to participate together, extend the stay time, and enhance consumption potential.

04/09/2025
Family Entertainment Centers
indoor kids play.png
Kids Playground

Design Case: 1200sqm! Integrating Multiple Types of Slides And High-altitude Competitions

Based on the physical differences and interest preferences of different age groups within 5-17 years old, the difficulty, height, and interaction mode of facilities are designed in layers. The younger age group focuses on safety protection and sensory development, while the teenager group emphasizes competitive attributes and skill challenges. This ensures that each age group can obtain a "suitable and rewarding" play experience, maximizing the coverage of the target customer group.

04/09/2025
Kids Playground
1.jpg
Kids Playground

Urban Adventure: Designing A 600sqm Multi-Generational Play Space in Manchester

This is a 600sqm indoor family entertainment centre located in Manchester, UK, designed for children of all ages and their families. Featuring intelligently zoned areas including trampolines, soft play, climbing walls, and interactive challenges, the space blends entertainment with physical activity and social learning. Built to UK and EU safety standards, it incorporates a modern aesthetic with a brown, yellow, and blue colour palette. The centre also includes party rooms and secondary spending options like racing simulators and retail kiosks. Ideal for families seeking a dynamic and safe play environment in Manchester.
 

02/09/2025
Kids Playground
indoor trampoline.png
Kids Playground

Design Case:6 Meters of Clear Height! Children's Multi-dimensional Play Space in China

Taking advantage of the 6-meter clear height, a three-dimensional play system of "high-altitude expansion + ground interaction" is created. High-altitude facilities satisfy children's curiosity about "challenging heights", while ground facilities meet the needs of parent-child interaction and basic play. The two form a complementary flow, improving site utilization and play duration.

02/09/2025
Kids Playground
soft playground.png
Kids Playground

Design Case of A 5-15-Year-Old Children's Play Center in Poland

Adapting to the Needs of the Target Age Group
Stratified design is carried out based on the physical differences and interest preferences of 5-15-year-olds: the area for 5-8-year-olds focuses on safe interaction and basic physical exercise, while the area for 9-15-year-olds emphasizes high-difficulty challenges and social collaboration. This ensures that children of different age groups can obtain suitable play experiences, expanding the coverage of the customer base.

02/09/2025
Kids Playground
indoor kids playground.png
Kids Playground

Design Case of A 800sqm for 3-15-Year-Old Children's Play Center in Xining, China

In Xining, China, as families' demand for child growth-oriented entertainment rises, themed play spaces designed specifically for children aged 3-15 have become a new favorite in the market. This project, designed by POKIDDO, leverages the advantages of an 800-square-meter site and a 5-meter clear height, integrating interactive experiences and diverse play functions. It not only meets the needs of young children for safe exploration but also provides challenging and social scenarios for school-age children. Through a macaron color scheme and a combination of characteristic facilities, it creates a children's paradise that is both interesting and educational, while ensuring a return on investment (ROI) with precise customer positioning.

18/08/2025
Kids Playground
indoor park.png
Kids Playground

Design Case of 976sqm An Indoor Amusement Center in Tajikistan

In Tajikistan, with the improvement of people's living standards, the demand for leisure and entertainment venues, especially comprehensive amusement sites suitable for all age groups, is growing. Designed by POKIDDO, this project makes full use of the 976 - square - meter area and different site heights to carefully plan the amusement areas. It aims to create an amusement center that combines thrilling experiences, parent - child interactions, and relaxation, meeting the diverse entertainment needs of local residents. Meanwhile, through innovative operation models and unique design highlights, it promises a considerable return on investment (ROI) for investors.

15/08/2025
Kids Playground

Our Partner

Choose Quality, Choose Service, Choose Better Price

BETTAPLAY

POKIDDO

PLANNING GUIDE

PRODUCTS

PROJECT

CONTACT INFO

 Ms. Katie Zhang
  info@bettaplay.com
  0086-18968996888
  Yangwan Industrial Area,Qiaoxia Town,Yongjia County, Wenzhou, Zhejiang, China (Mainland)
Copy right © 2017 Betta Support By Cloud Web.Friend Links    浙ICP备17040749号-1