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Design Case POKIDDO Italy 491sqm Children & Teenagers Space Theme Indoor Soft Playground

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I. Basic Project Information

Project Name: POKIDDO Themed Play Space for 3-15 Years Old Children & Teenagers (1st Floor of Italian Independent Building)

Project Area: 491 square meters (approximately 5,285 square feet)

Site Height: 4.7-6 meters (approximately 15.4-19.7 feet)

Designer: POKIDDO

Project Location: 1st Floor of an independent building in Italy

indoor soft playground

II. Project Design Concepts

(I) Precise Coverage of 3-15 Age Group Needs

Focusing on the growth characteristics of children and teenagers aged 3-15, the design emphasizes safe exploration and sensory development for young children (3-6 years old), while strengthening challenging and interactive experiences for school-age children and teenagers (7-15 years old), achieving the dual value of "age-appropriate design" and "growth companionship".

(II) Integration with Italian Family Consumption Preferences

Combining Italian families' emphasis on "parent-child interaction" and "preference for quality experiences", the design enhances the openness and interactivity of the space to ensure parents can monitor children at any time. Meanwhile, material selection and craftsmanship details meet European safety standards, satisfying local families' high requirements for "safety and quality" and improving brand recognition.

soft playground

(III) Core ROI-oriented Design Highlights

1. Custom Cosmic Color Scheme: Using starry blue, galaxy purple, and pure white as the main tones, with bright yellow accents, to create an immersive cosmic theme. This enhances visual memory, encourages parents to take and share photos, and reduces marketing costs.

2. Age-grouped Zoning Operation: Dividing functional areas by ages (3-6, 7-10, 11-15) to avoid age conflicts, increase parental trust, and extend average stay time (estimated 1.5-2 hours), driving secondary consumption.

III. Design of Main Functional Zones

(I) Creative EPP Building Block Area (3-8 Years Old)

Core Equipment: Lightweight EPP eco-friendly building blocks (meeting "children play equipment" safety standards), equipped with large particle building blocks, detachable spaceship models, and interactive construction .

Experience Design: Set up "building block task cards" to guide children to collaborate in building "creative models" and cultivate creativity and teamwork skills.

Safety Details: 2cm-thick EPP cushioning mats on the ground, with rounded edges, suitable for young children's activities.

(II) Toddler Soft Play Area (3-6 Years Old)

Equipment Configuration: Includes obstacles such as climbing, drilling, sliding, etc. (complying with "toddlers indoor play equipment" standards).

Environment Creation: Soft cosmic star backgrounds and light music create a safe and soothing atmosphere, ideal for young children's free exploration.

Parental Convenience: Set up fences and build independent areas where parents can accompany their children to play and facilitate supervision.


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(III) Sandpit Area (3-10 Years Old)

Sandpit Design: Using ceramic sand, the area is approximately 40 square meters, and it is equipped with various sand-digging toys. It is divided into a "planet treasure hunt area" (with fluorescent planet models buried) and a "sand castle creation area", so you can experience the fun of sand digging indoors..

Supporting Equipment: Equipped with sand tools and a sand leakage device at the entrance to prevent sand from overflowing

Operational Advantage: Low maintenance costs; attracts young children to stay for long periods, indirectly increasing usage of other areas.

(IV) Three-story Soft Playground Area (5-15 Years Old, Utilizing 4.7-6m Height)

1st Floor (5-8 Years Old):

Extra-long Tube Slide: Ultra-long slide: The slide body has a transparent area for safety protection. The player's sliding status can be seen during the slide

Obstacle Challenge: rope nets, crawling tunnels, and moderate difficulty.

2nd Floor (8-12 Years Old):

Light Strip Slide: A three-lane racing slide with embedded LED light strips that trigger an "interstellar acceleration" lighting effect as you slide.

3rd Floor (10-15 Years Old):

Modeling Tower: Customize the color matching and modeling, set up a double spiral slide, experience the mysterious space version of the slide, and challenge your courage.

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(V) Giant Ball Pool (3-12 Years Old)

Scale Design: Approximately 50 square meters, 0.8 meters deep, filled with over 100,000 colored ocean balls (blue, white, yellow, matching the cosmic theme).

Safety Standards: Safety Standards: Balls are regularly sterilized and disinfected using a custom ball washer to ensure safety and hygiene, in compliance with “safe playground equipment” regulations.

IV. Safety and Quality Assurance


Material Standards: All equipment uses PVC, EPP, and high-density sponge, certified by EU EN 1176 children's play equipment standards.

Structural Safety: The three-tiered soft playground's steel structure has been tested for load-bearing capacity, and the connection nodes are rust-proofed. All connections are made of cast steel, making it suitable for multiple people to move around at the same time.

Hygiene Management: EPP building blocks and software equipment are disinfected and cleaned regularly, the sand pool is disinfected and protected with a sand pool disinfector, and the ball pool is thoroughly cleaned every month.

indoor playground certificationindoor playground certification

V. Market Appeal and Commercial Potential


Target Customers:

Core Group: Local Italian families with 3-15-year-old children, especially those with two children (estimated to account for 40%).

Extended Group: Nearby kindergartens and primary school after-school care classes (group tickets available: 20+ people enjoy 20% off).

Profit Model:

Ticket Revenue: Weekday tickets (€15/person), weekend tickets (€18/person), parent-child packages (€35 for 2 adults + 1 child).

Secondary Consumption: Cosmic-themed merchandise store (selling planet dolls, custom blocks), expected to contribute 15%-20% of total revenue.

Investment Return: Estimated first-year footfall of 30,000-40,000 visitors, annual revenue of €800,000-€1,000,000, with an investment payback period of 1.5-2 years.

VI. Project Summary


POKIDDO's children's play space in the Italian independent building achieves a closed loop of "attraction-retention-profitability" through custom cosmic theme design, age-grouped zoning, and alignment with Italian family preferences. It not only provides a safe and fun growth paradise for 3-15-year-olds but also offers investors a low-risk, high-return business model, promising to become a benchmark for family leisure in the region.

VII. Contact Information


Contact Person: Sally Xu (Sales Manager)

Contact Details:

Mobile/WeChat/WhatsApp: +8618969706980

Email: sales08@bettaplay.com

Company Address: Wenzhou City, Zhejiang Province, China      

Official Websitewww.bettaplay.com

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 Ms. Katie Zhang
  info@bettaplay.com
  0086-18968996888
  Yangwan Industrial Area,Qiaoxia Town,Yongjia County, Wenzhou, Zhejiang, China (Mainland)
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