Project Name: Design Case of a Family Entertainment Center for Ages 5+ in Luoyang, China
Project Area: 1880 square meters (sqm)
Venue Height: 7 meters
Designer: POKIDDO
Project Location: Luoyang, China
In Luoyang, China, with the upgrading of family consumption and the growing demand for parent-child entertainment, creating a comprehensive family entertainment center that balances fun, challenge, and safety has become a market necessity. Designed by POKIDDO, this project leverages a spacious 1880-square-meter site and a sufficient 7-meter clear height to build a diverse entertainment space for all ages above 5. The project deeply integrates Luoyang's local cultural characteristics with modern amusement concepts. Through a rich combination of facilities and innovative operation models, it not only provides high-quality parent-child interaction venues for Luoyang families but also creates stable and considerable return on investment (ROI) for investors.
All-Age Coverage and Family Interaction Orientation
Based on the physical conditions and entertainment preferences of different age groups above 5, the difficulty and gameplay of facilities are designed in layers to ensure that children, teenagers, and adults can find suitable amusement projects. At the same time, a large number of parent-child collaboration projects are set up to encourage family members to participate together, extend the stay time, and enhance consumption potential.
Efficient Operation and Profit-Driven
Through scientific site planning, diversified profit models, and precise marketing strategies, the spatial value of the 1880-square-meter site is fully utilized to reduce operating costs, increase customer unit price and repurchase rate, and ensure investment return.
Wall-Mounted Challenge Area
A vertical challenge space is built along the entire wall of the venue, with yellow as the main color, painted with classic Mario-themed patterns, creating an atmosphere full of childlike fun and challenges. A variety of course elements are set up: climbing points simulate mushroom platforms, obstacle avoidance areas are equipped with mobile chestnut models, balance beams are like floating stone slabs in the game, and rotating discs imitate level mechanisms. Participants need to coordinate hands and feet, flexibly avoid obstacles and cross levels. A 30cm-thick buffer pad is laid at the bottom of the wall to ensure safety. At the same time, an electronic timing system and a real-time ranking screen are equipped to stimulate teenagers' enthusiasm for challenges and competitive awareness, suitable for people over 5 years old.
High-Altitude Expansion Area
Stimulating high-altitude expansion projects are set up with a 7-meter clear height, and the distance between checkpoints is strictly controlled at ≤30cm to ensure safety. Participants need to wear professional safety clothing throughout the process. From the safety checkpoint at the entrance, after strict equipment inspection and safety explanation, they can enter the challenge area. The area is equipped with high-altitude rope bridges, vertical net paths, aerial swings and other difficult checkpoints, testing courage and physical coordination. Two professional coaches are assigned to patrol in real-time to provide safety guidance and emergency help, suitable for teenagers and adults over 10 years old with certain physical fitness.
Soft Playground Area
Dry Snow Slide: Using simulated dry snow materials, two slides with different slopes are built. Blue protective fences are set around the slide, forming a sharp contrast with the customize picture dry snow slide, with eye-catching visual effects.
Devil Slide: The most thrilling slide in the area features a custom pattern and a nearly 90-degree angle. A safety sign is installed at the entrance to restrict access for children who do not meet the height requirement. The speed and centrifugal force created by the angled track during the slide create an adrenaline rush for children aged 8 and above, as well as adults.
Trampoline Area
Spider Wall: Using sticky walls with colorful cartoon costumes, children and teenagers over 5 years old can stick to the wall with the elasticity of trampolines, pose various interesting shapes, suitable for taking photos and sharing, increasing the fun of playing and social communication.
Dual Trampoline Dunk: Two basketball hoops of different heights are set up to meet the needs of people of different heights and jumping abilities. Participants jump on the trampoline to complete the dunk action, experiencing the fun of combining basketball and trampoline, which can be challenged by individuals or suitable for parent-child or friend competitions.
Face-to-Face Transparent Competitive Climbing Wall
Innovatively designed face-to-face transparent climbing walls, using high-strength transparent materials, climbers can clearly see the movements of competitors on the opposite side, increasing the tension and fun of the competition. The climbing wall is set with routes of various difficulty levels, and buffer cushions and safety rope systems are equipped at the bottom. Suitable for people over 8 years old, whether it is parent-child competitions or competitive challenges between friends, you can find fun here. At the same time, the transparent design is also convenient for parents to watch below, enhancing the parent-child interaction experience.
Plum Blossom Pile Climbing Area
The height and spacing of plum blossom piles are designed in layers: a pile height of 80cm and a spacing of 40cm. Children and teenagers need to keep balance and move between the piles to exercise balance ability and concentration. A parent rest area is set around to facilitate parent-child interaction.
All facilities strictly follow the national "Safety Specifications for Large Amusement Facilities" and related standards. The buffer pads in the wall-mounted challenge area have passed impact resistance tests, the safety clothing and ropes in the high-altitude expansion area have passed 200kg load-bearing tension tests, and the protective nets in the trampoline area are 2 meters high and have tear-proof performance. The slide materials in the Soft Playground area are made of environmentally friendly and non-toxic plastics. At the same time, a daily facility inspection, weekly in-depth maintenance and monthly comprehensive maintenance system is established to ensure the safe and stable operation of facilities. Professional first-aid personnel and complete first-aid equipment are available on-site, and detailed emergency plans are formulated to fully protect the safety of tourists.
Meeting Luoyang Market Demand
Luoyang currently lacks large-scale comprehensive family entertainment centers. The all-age coverage and rich facility combination of this project fill the market gap. Combining the consumption characteristics of local families in Luoyang who pay attention to parent-child companionship and cultural experience, historical and cultural elements are integrated into amusement facilities to attract local and surrounding tourists, meeting various needs such as family weekend leisure and holiday play.
High Stickiness and Strong Dissemination
By setting up Mario-themed wall challenges, transparent competitive climbing walls and other facilities with topic and social communication attributes, tourists are encouraged to take photos and share them on social media to form word-of-mouth communication. Regularly hold themed activities such as parent-child rock climbing competitions and trampoline dunk challenges, combined with member points systems and reward mechanisms to enhance user stickiness and repurchase rate.
Diversified Profit Models
Ticket Income: Set up various ticket types such as single tickets, parent-child packages, and family annual cards to meet different consumption needs.
Value-Added Services: Provide rock climbing training courses and trampoline skill teaching; rent Mario-themed costumes and rock climbing equipment; sell souvenirs and characteristic food, etc.
Venue Rental: Rent some areas for corporate team building, birthday parties, themed activities, etc., to increase additional income sources.
Advertising Cooperation: Cooperate with local merchants and children's brands to conduct advertising and brand promotion in the venue to obtain advertising revenue.
With the scale advantage of 1880 square meters, precise market positioning and diversified profit models, it is expected that the investment cost can be recovered in 1.5-2 years to achieve stable profitability.
The design of the family entertainment center for ages 5+ in Luoyang, China is an innovative work of POKIDDO based on the needs of the Luoyang market, integrating culture and entertainment. Through all-age facility design, strict safety guarantee system and diversified profit models, it not only creates a comprehensive place integrating parent-child interaction, cultural experience and entertainment challenges for Luoyang families but also provides investors with a highly potential commercial project. The project is expected to become a new landmark of family entertainment in Luoyang, promoting the upgrading and development of the local leisure and entertainment industry.
VIII. Contact Information
Contact Person: Sally Xu (Sales Manager)
Mobile/WeChat/WhatsApp: 0086-18969706980
Email: sales08@bettaplay.com
Address: Wenzhou City, Zhejiang Province, China
Website: www.bettaplay.com
